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Description:

What drives our social mood? Our actions? Our motivations? Can we look into the make-up of the universe and apply it to who we are and what we do? The answers to these questions are to be found in the new science of socionomics.

Socionomics evolved from the Wave Principle, a theory of patterns in financial markets. Now Robert Prechter proposes that this very same principle can be applied to our own social and cultural lives. Prechter shows that dominant aspects of our unconscious mentation are characterized by measurable patterns. Those patterns form the building blocks of humankind's social interaction, and in turn, the Wave Principle.

The social sciences today are where the physical sciences were three hundred years ago: on the verge of a revolution. Ralph Nelson Elliott discovered that social mood, impelled by an unconscious herding impulse, fluctuates in a recognizable pattern reflecting a natural growth principle, which he called the Wave Principle. Socionomics is the study of these patterns and their effects, i.e., social action and the events of history. Because it has a mathematical base, the Wave Principle is to sociology what Newton?s laws were to physics. It provides a basis and framework within which to study and quantify social behavior and thus serves as an anchor for the undertaking of true social science.