Description:

"When it comes to analyzing the financial statements of today's publicly listed companies, investors often discover that the truth is an enigma wrapped in mystery. Michael Thomsett's book helps investors to peel away the confusion and get to the core of what really matters." - Michael J. Panzner, former Vice President, Equities, HSBC Securities (USA) Inc. and Author of The New Laws of the Stock Market Jungle "Reported earnings are not always what they seem! In today's investment arena, investors need to stay informed to sustain acceptable returns. Core Earnings is a terrific tool that aids investors in better understanding a company's true financial position, as well as identifying real earnings drivers." - Rudy Morando, Analyst, TMNG Strategy "Fundamental investing is the approach used by most individual investors and professional money managers, and it is a way of revealing the worth of a company's stock. Michael Thomsett has taken it even further to help the investor find the true earnings of a company. It takes time and thorough analysis, but it's worth every second of time spent digging further into the financials." - Kenneth S. Janke Chairman, NAIC (National Association of Investors Corporation) As millions of investors have discovered the hard way, companies sometimes distort the operating results that investors depend upon for accurate analysis. In Stock Profits, Michael C. Thomsett offers a new approach to fundamental analysis that reveals exactly what's real - and what isn't. Thomsett shows you how to strip away misleading data that distorts a company's true "core earnings," growth curves, and business realities. Then, drawing on that information, he walks you through trend discovery, interpretation, and confirmation. You'll learn powerful new ways to manage market risk by assessing a stock's fundamental volatility. Whether you're already using fundamental analysis, technical analysis, or a dartboard, Stock Profits can help you achieve higher, more consistent returns. Includes step-by-step examples Actual companies, start-to-finish case studies Trend discovery: uncovering and interpreting emerging change Discovering where your target company is really headed Powerful new ways to identify growth potential Uncovering and quantifying your best long-term market opportunities Fundamental volatility analysis: redefining market risk Understanding the real risk associated with any equity investment